OUR STORY

SanBaoTea was established in 1978, initially focusing on exporting Taiwanese tea to Japan. Recognizing that the tea industry encompasses agriculture (tea cultivation), manufacturing (tea processing), and commerce (tea trade), the name "SanBaoTang" reflects the unity of these three essential elements.

1975 Japanese tea merchant President Nakamura purchased large quantities of oolong and green tea in Taiwan. Acknowledging the family's longstanding and reputable business relations between Taiwan and Japan, SanBaoTea was commissioned to set up an office on Huating Street in Taipei City, specializing in tea export affairs.

1976 To expand the domestic market, SanBaoTea established a wholesale tea outlet at the Huating Street office.

1978 In line with the government's vigorous efforts to promote premium tea, proprietor Wang Zhang Cheng opened a SanBaoTea store in Sanchong City to advocate tea culture.

1995 Proprietor Wang Zhangcheng collaborated with Sotheby's Hong Kong, successfully leading the auction and collection trend of Yixing Zisha teapots in China, Hong Kong, and Taiwan. This initiative enhanced the market recognition and value of these artworks.

2016 SanBaoTea expanded Taiwanese tea exports to Europe, America, Japan, and Southeast Asia. Collaborations include international hotel chains, Michelin-starred restaurants, and global tea beverage brands. The company actively engages in cross-industry partnerships, showcasing a new image of Taiwanese tea.

SANBAOTEA, FOUNDED IN SANCHUNG CITY SINCE 1978,.
SANBAOTEA USED TO BE A MANUFACTURER AND WHOLESALER FOR TEA BUT HAS BEEN TRANSFORMED INTO A PRODUCTION, SALES, AND EDUCATIONAL VENUE IN 2016.

WE FURTHER CREATED A NEW TASTING ROOM, DESIGNING A SPACE TO “INTERACT WITH TEA”.

THE ROOM MADE IT EASIER FOR COSTUMERS TO GET IN TOUCH WITH ALL THE PRODUCTS. AND THROUGH THE DESIGN OF THE ROOM AND THE DISPLAY OF THE PRODUCTS, IT LIKENS TOURING SANBAOTEA TO AS IF CUSTOMERS ARE READING FROM A TEA ENCYCLOPEDIA.

WE TRY TO LEAD OUR CLIENT TO DISCOVER THE WORLD OF TEA, WINE.
WE HAVE A PROFESSIONAL WINE CELLAR ON THE 2ND FLOOR USED TO BE A DISPLAY FOR OUR WINE COLLECTION. ALSO WE HAVE WINE TASTING EVENT EVERYWEEK.

WE HAVE THE STRONG KNOWLEDGE BACKGROUND FROM OUR AUCTION BUSINESS, OUR TARGET MARKET IS ANTIQUE TEA WARE AUCTION.

“NATURE, CULTURE, TERROIR” IS SANBAOTEA BUSINESS IDEAL.

THROUGH “TEA”, WE ARE ABLE TO CONVEY TO OUR COSTUMERS A DENSE AND GREAT PASSION, WE ALSO HOPE TO CONTRIBUTE TO THE TEA BUSINESS A PROFESSIONAL YET MINUTE STRENGTH, AND TO PASS ON THE FRAGRANCE OF TEA FOR GENERATIONS TO COME.

WE OFFER COMPETITIVE WHOLESALE PRICES TO TEA SELLERS AROUND THE WORLD. SHARE TEA KNOWLEDGE AND INFORMATION WITH OUR CLIENTS. IT IS OUR PLEASURE TO WORK TOGETHER WITH YOU, SO WELCOME ANY TEA SELLERS OR CLIENTS COME AND INCLUDE OUR TAIWAN TEA IN YOUR PRODUCT LINE OR ENJOY THEM.